2025 was a big year for fans who never want to miss a game, match, or drop. Here's what Stanza delivered — and what's coming in 2026.
In 2025, over 650,000 active user-days were spent on Stanza. Fans checking their calendars before the game. Subscribing to their team's schedule before the season started. Discovering a new league they'd never followed before.
Our biggest day? May 14 — NFL Schedule Release Day — with 11,463 people active on the platform. Then August arrived with NFL Kickoff and the NBA schedule dropping simultaneously, pushing Stanza to a new peak: 101,436 user-days in a single month.
85% of users who were with us in 2024 are still here. That's not a small thing. The average app retains about 35% year over year. You keep coming back because the calendars work — because when the schedule drops, it's already in your phone.
We're a tiny team. Every subscription helps us build more calendars, support more creators, and grow the fund that powers community sports and entertainment content. Thank you for being here.
— Team Stanza · support@stzcal.com
Traffic follows the sports calendar. The biggest spikes coincide with schedule releases and season starts — moments fans use Stanza to get organized for the season ahead.
From NFL to international soccer to the Olympics — if there's a schedule, Stanza has a calendar. Subscribe to what you love in seconds.
Every dollar we don't reinvest in the business goes into our Creator Fund — supporting sports communities, entertainment calendars, and creators who bring their fans closer to what they love.
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